The Services We Provide
A strong public relations program incorporates a variety of elements and activities. These puzzle pieces work together to get and keep our clients in front of the media. Different journalists respond to different techniques, so we incorporate all of them to our clients’ best advantage.
We communicate constantly and consistently, connecting stories to storytellers.
We reach out to journalists in both proactive and reactive ways, trying to match the perfect story to just the right journalist who can share it.
We connect with journalists at marketplaces and through virtual events to introduce them to our clients’ most interesting stories.
We believe in the unbeatable power of personal communications.
We coordinate in-person visits to client destinations, hotels and resorts, and attractions, taking care of all the logistics before, during and after these visits and ensuring that the needs and expectations of both client and journalist are met each step of the way.
We arrange for conversations between clients and journalists in the times, places and ways that make the most sense for the media.
We create the tools to get points across effectively.
We develop fulfillment pieces that enable us to share an abundance of information when we pitch or host a journalist.
We write and distribute releases when there are timely reasons to be sharing news broadly.
We build relationships that work to all parties’ advantage.
We forge partnerships with tourism entities that can be helpful to our clients, whether those are state and local tourism offices, nearby attractions or even an entity that in the past has been considered competition. We’re experts at breaking down barriers and finding innovative ways to collaborate.
We act as a constant resource when clients want to brainstorm about or get guidance pertaining to PR or marketing ideas. A background of working within larger marketing departments allows us to see the big picture and keep long-term goals in mind while developing a strategy that’s specific to PR.